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| 虚实融合场景下的非遗体验设计——基于福建龙池砚文化传播研究 |
| Phygital Experience Design for Intangible Cultural Heritage: A VR/AR-Based Study on Fujian Longchi Inkstone Cultural Communication |
| 投稿时间：2025-05-11 |
| DOI：10.16018/j.cnki.cn32-1499/c.202504015 |
| 中文关键词: 虚实融合 非遗保护 VR/AR技术 龙池砚 工艺传承 |
| 英文关键词: phygital integration intangible cultural heritage preservation VR/AR technologies Longchi inkstone craft preservation |
| 基金项目:福建省社会科学基金项目(FJ2022C075)；福建省高校人文社科研究项目(16KPSS03) |
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| 中文摘要: |
| 在非物质文化遗产保护与数字化融合的背景下,福建龙池砚作为具有千年历史的传统手工艺,面临技艺传承断层、市场边缘化等困境。以虚实融合场景为切入点,结合VR/AR技术,构建龙池砚文化传播的创新模式,提出“技术赋能+情感化设计”的非遗活态传承路径。研究结果表明,VR沉浸式工艺模拟与AR动态纹样展示可显著提升用户参与度,而虚实融合场景通过本能层、行为层、反思层的体验设计,有效增强文化认同感。 |
| 英文摘要: |
| In the context of the integration of intangible cultural heritage (ICH) preservation and digital technologies, the Longchi inkstone of Fujian—a millennium-old traditional craft—faces critical challenges including craft transmission disruption and market marginalization. This study develops an innovative phygital experience model integrating virtual reality (VR) and augmented reality (AR) technologies for cultural dissemination. Combining literature review, field investigation, and Kano-IPA model analysis, the research proposes a dynamic heritage transmission strategy centered on "technological empowerment and affective design." The findings indicate that immersive VR simulations of craftsmanship and dynamic AR presentations of decorative patterns significantly enhance user engagement. Furthermore, phygital experience design—structured across the visceral, behavioral, and reflective layers—effectively fosters users' sense of cultural identity. |
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