| Artificial intelligence technology has gradually penetrated into all areas of social life. Big data, Internet of Things, VR/AR, algorithms, etc. have brought profound changes to the media industry in the field of news production and communication with their powerful technical advantages, and intelligent media has become a trend of media development. Huaihe River culture has extremely obvious regional cultural characteristics, and attaches importance to its integration with the new media, providing a new opportunity for the inheritance and construction of Huaihe River culture, making it have a sense of the times, and giving it new vitality and vigour. Therefore, this paper will explore the communication trend of Huaihe River culture in the era of intellectual media from three aspects: communication subject, technology check and narrative space. |