文章摘要
海派旗袍的形成和魅力
On the Formation and Charm of Shanghai Cheongsam
  
DOI:10.3969/j.issn.1008-5092.2011.02.010
中文关键词: 商业化  海派文化  海派旗袍  审美魅力
英文关键词: commercialization Shanghai regional culture modern cheongsam aesthetic charm
基金项目:
作者单位
戴旋 盐城工学院设计艺术学院,江苏盐城,224051 
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中文摘要:
      旗袍的源头可上溯到春秋战国,二十世纪二十年代半殖民化、商业化的上海社会形成独特的海派文化,具有浓厚的商业化倾向,独特的文化环境推动了服饰的发展.受民族文化心理素质和商业消费因素推动,旗袍得到了改良,发展成为现代旗袍.海派旗袍具有端庄、典雅、韵秀的审美魅力,成为当时女性主流服装,也成为现代旗袍的代表样式.当代服装设计师只有把握民族文化内涵,结合时代特色,才有可能创造出具有生命力的作品.
英文摘要:
      The source of cheongsams can be traced back to Spring and autumn and warring states period.in.the 1920s,Semi-colonization and commercialization of Shanghai social formed unique local culture.The unique cultural environment reinforced commercial tendency and promoted the development of clothing.Psychological quality and business culture also improved the consumption factors which had an affect on modern cheongsam.modern cheongsam was dignified,elegant and attractive,and it became the mainfully aesthetic clothing.As for the contemporary designer,only if he grasps ethnic culture connotation and combines with The Times,He maybe create a vigorous work.
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